PAN-ASIA PREMIERE LIFESTYLE AND ENTERTAINMENT BRAND MANAGEMENT COMPANY
Our Mission
We bring “COOL” lifestyle & entertainment to the youth of Asia
Historically, the “East” trailed behind the “West” in terms of trendy lifestyle and entertainment options.
Yet over 55% of the world’s 1.2 billion Millennials and Generation Z reside in Asia*.
UC Global (“UCG”) has created an extensive Pan-Asia wide network of local lifestyle partners, sponsors and marketers, which we call our “Platform”. Through this “Platform”, we have innovated the music festival scene in Asia with our management of Ultra Music Festival. Now, our vision is to continue to introduce the “next” lifestyle and entertainment brand (“IPs”) to the fast-growing youth in the region.
*Source: United Nations Department of Economic and Social Affairs, International Youth Day, 12 August 2019 “Ten Key Messages”
Our Vision
Asia’s Premiere Lifestyle and Entertainment Brand Management Company, building a Portfolio of “Cool” Brands within our 4 Lifestyle Pillars.
MUSIC
WELLNESS
HOSPITALITY
EAST2WEST*
*PACX Con to be launch in 2027 summer in the US, showcasing the most exciting music artists and “cool” subcultures from across Asia.
Our Asia-wide Network
LIVE EVENTS
46
TERRITORIES
12
ATTENDANCE
1.4M
UCG "PLATFORM"
UCG has built a “Platform” with vetted partnerships across 12 countries and territories in Asia, Australia and the Middle East to deploy the brands we manage.
UCG, as a holding company, works as a command-and-control center, expanding the next “Cool” lifestyle IPs/brands across our “Platform” within the experience economy.
UCG’s subsidiaries and businesses utilize our “Platform” to roll out complementary products & services leveraging the lifestyle IPs/brands we manage.
Our 4 Lifestyle Pillars Brands
Building a Portfolio of “Cool” Brands within our 4 Lifestyle Pillars.
Music IP Management & Agency Vertical
Our Artist & Sponsor Network
GLOBAL ARTIST NETWORK
UCG team is one of Asia’s largest talent buyers with over 3,000 DJs and live artists casted over 10 years.
EXTENSIVE ARTIST NETWORK
With 10 years of experience and expertise casting top international artists, UCG team has access to an extensive network of artist agencies and management companies. This access provides a real advantage for engaging artists (all music genres) for live and digital events and special collaborations.
GLOBAL SPONSOR NETWORK
With events in 12 countries and territories, UCG team maintains one of the largest and most diverse sponsor networks in the region.
EXTENSIVE SPONSOR NETWORK
UCG’s managed Lifestyle Brands/IPs have gained prestige and recognition among global corporate brands through years of sponsorship and collaborative engagements. This has created a highly diversified network of relationships among the world’s most recognized corporate brands.